Tag: digital marketing

In August of 2018, Google released one of their most substantial updates in recent memory. The update, labeled by many as the "medic update," substantially affected many of the web's most popular health and financial sites. For a number of site owners, the medic update is a continuing work in…

Redesigning the website was near the top of the to-do list when you accepted the offer to take over marketing for your company earlier this year. Since accepting the offer, you and your team have put in months of hard work to get it done. Launch day came and went;…

How To Show Up In Google Search? When it comes to selling your products online, you need to show up on Google. Few digital channels can match the prowess of e-commerce search engine marketing (SEM). E-commerce has changed the way we shop as well as how retailers do business. Many…

Everyone wants new customers. EVERY ONE. It’s like the air we breathe. As humans, we need oxygen to survive. Every business needs new customers. So much so that we focus on it every day. If we didn’t we’d be out of business before we know it. And no one wants…

Spend on marketing and digital marketing is on an upward trend. According to a Forrester forecast, digital media investment is expected to approach $120 Billion in the next five years. Does your marketing strategy deliver results? Is your marketing expenditure yielding returns? These are some of the pertinent questions that marketing…

As businesses grow, technology advances and user behaviors shift, website owners and marketers alike will eventually experience the challenges that come with an SEO-friendly migration. What may seem like a straightforward project is like a crack in a glass window — small at first, but soon spreading, and spidering into…

Just when you thought Snapchat was going to start fading into the background thanks to Instagram stealing their idea for Stories, the social app had some interesting news this week. A slew of changes coming that are aimed at gaining new users and having better growth in the coming year.…

If there’s one thing that can be said about Google, it’s that they are always experimenting with new features and functionality for their wide world of products and software. And what may seem like a really good idea on paper may not pan out how everyone thinks it would. So,…

Since 2009, Quora has been a platform for users to ask questions and get answers. The content of questions spans more than 400,000 topics from technology, psychology, sports, business, and more. Quora also features more than 40 million monthly US users that create and expand content daily. Considering how large…