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Digital Marketing Services For Higher Education

Admissions rates for your next enrollment period failing? Struggling to find the right combination of messages that will get the interest of a teenager while also appealing to a skeptical parent?

We take a results driven approach to higher education marketing. With certifications from Google, HubSpot, and Semrush under our belt, dozen of 5-star reviews on Clutch backing us up, and success stories featuring multiple highly-accredited institutions, you can confidently enroll with us to help you grow online.

Join the ranks of universities, colleges, community colleges, and private schools we’ve helped grow successfully over time.

Level Up Your Digital Marketing

Schedule your free digital marketing strategy consultation. Absolutely no obligation to receive the most detailed free analysis in the industry. *Required

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University Marketing

Digital Marketing Services For Higher Education Companies

When you enroll us as your higher education marketing agency, we come onboard with a strong understanding of the challenges you face.

Every year brings new challenges for students. This is especially true for students after high school, who have all the pressures of moving from adolescence to adulthood but with the added stress of getting an education on top of everything. This is before we even talk about that global pandemic that made professors learn how Microsoft Teams works.

Whether your school has lagging enrollment or low occupancy in the dorms, or you’re just fighting for a sliver of mindshare in a crowded education environment – our higher education digital marketing services can help you grow confidently online.

We’ve been there for high-profile universities with generous endowments and big advertising spends and the smaller guys with a motto they believe in and a struggling–or non-existent–marketing team.

Our digital marketing consultants are ready to help you.

Ready to Grow with Us?
Joe Carlos III five stars

“DOM is our competitive edge in many respects and helps us to distance ourselves from our major competitors.”

Joe Carlos III

Director of Alumni and Constituent Engagement

Morehouse School of Medicine

Ken Kanara five stars

“They are professional, process driven, and were not afraid to tell me when I was wrong – a true thought partner.

Ken Kanara

CEO

ECA Partners

Kristy Krueger five stars

“DOM has done an amazing job helping us to build our SEO. Critical during our website migration and all the clean up afterward.”

Kristy Krueger

VP, Marketing

Icario

Higher Education Marketing Agency Clients That Have Trusted Us

SCAD
University of Georgia
Carnegie Mellon University
University of Pittsburgh
Morehouse College
Jose Mallabo
Jose Mallabo

Marketing Executive

and Ed Tech Entrepreneur

“In my 30 years of PR and marketing, DOM is more expert at its area of focus than any other firm I’ve worked with over my career. There is almost nothing they don’t already know or have deep expertise in.”
Bob Stein
Robert Stein

Executive Director, Entrepreneurial Excellence

University of Pittsburgh (IEE)

“One of the key metrics for the site and marketing materials is lead generation, and we’ve definitely seen an increase in leads and new business coming in.”

Want expert feedback on how you’re performing?

Schedule your free audit for any service below.

Our Services

Feel like you don’t know who to trust when it comes to finding an online marketing firm? Tired of settling for an online marketing agency that has good intentions, but consistently comes up short when it comes to hitting your digital marketing goals?

When you choose DOM as your internet marketing company partner, we customize our digital marketing scope, analysis, and pricing options to accomplish one objective: achieving your growth goals. Engagements are tailored to your specific digital marketing services needs and goals and aligned on key metrics that drive profit and revenue.

All Services

Certified SEO strategies that prove the goals you have for your business are possible. Our SEO experts will work on all facets of your site, on-page and off-page, getting you the rankings that bring traffic and conversions. SEO Services

We never take an ad spend %. Stop spending on inferior results by the click, and ensure that your online advertisements bring the right results at the right price. PPC Ads Management Services

Understand the true ROI of your campaigns and why with our top-rated GA4 Analytics Services. We have the highest-rated marketing analytics services team on G2. Google Analytics Services

Our designers handle everything from identity work (e.g. new logos) to website redesigns, speaking to your organization’s brand and personality with every piece of creative. Web Design & Website Development Services

Whether it’s Facebook, Instagram, TikTok or more – let us help you put your ads where your customers already are, and see the results that come from natural engagement. Social Media Marketing Services

Turn your website into a revenue generator and figure out what resonates. Let us maximize your site’s potential to build it into a lead and revenue generation machine. Conversion Rate Optimization

Writing is hard, and good writing is even harder. Our content marketing is some of the best in the business, and we can prove it. Our content team will take the time to understand your niche and create the content that makes you a thought leader. Content Marketing Services

The graphics you see on this beautiful website? Imagine them on yours! Or on your billboards, sales collateral, email newsletters, or just about anything. Graphic Design Services

Examples of How We’ve Helped Some Higher Education Clients

84%
Online Leads For A Regional College
97%
Cost Per Conversion For International University
200%
Conversion Rate For International University
15.4%
Conversion Rate For Online Art School

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Higher education hallway

Why Working With Us Is Different Than Other Higher Ed Marketing Agencies

We find that higher education professionals struggle with finding a digital marketing partner they can trust. There are a lot of marketing agencies for higher education companies out there who make promises they can’t keep.

At DOM, your higher education digital marketing campaigns will be led by an experienced, dedicated team with a Client Success Manager, Strategist, Analyst, Content Specialist, and a mix of account managers, designers, and developers specifically aligned to your needs to bring you success.

Here’s a few other reasons why our clients stay with us each and every month even though there are tons of other higher ed marketing agencies out there for them to choose:

  • Month-to-month contracts
  • Exclusive Google opportunities
  • Pricing independent of ad spend
  • Transparent communication
  • Full-service account management
  • Dedicated client success manager
  • Proactive custom strategic planning
  • Data-driven reporting and analysis
Learn More About Us

Get results that make you look good

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What Can You Expect From Your Digital Marketing Consultation?

We have a simple 7-step process to help you determine if we’re the right fit to be your higher education marketing agency. Plus, we provide customized, detailed SEO and digital advertising audits so that you can see what potential your business has for growth through our services.

When you request a free Google Ads consultation from us, you can expect:

  • Review of your Google keyword rankings from 1-100
  • Review of your active digital advertising campaigns by a certified advertising strategist
  • Analysis of your current traffic volume and what opportunities you might have
  • Competitor review to see how you stack up against them
  • Actionable feedback on technical issues holding your site back
  • Identification of growth opportunities to improve in 5 key areas
Get Your Audit