Tag: SEO

In August of 2018, Google released one of their most substantial updates in recent memory. The update, labeled by many as the "medic update," substantially affected many of the web's most popular health and financial sites. For a number of site owners, the medic update is a continuing work in…

2019 is finally here, and we can barely contain our excitement. At the beginning of a new year, now is the time to take a look back and see how we got here. We think about our successes, our triumphs, and the challenges we had to overcome. But for you,…

Redesigning the website was near the top of the to-do list when you accepted the offer to take over marketing for your company earlier this year. Since accepting the offer, you and your team have put in months of hard work to get it done. Launch day came and went;…

How To Show Up In Google Search? When it comes to selling your products online, you need to show up on Google. Few digital channels can match the prowess of e-commerce search engine marketing (SEM). E-commerce has changed the way we shop as well as how retailers do business. Many…

When you’ve spoken with over 1,000 CMOs, marketing professionals, and business owners about search engine optimization (SEO), one feeling stands out more than any other: frustration.   And I don’t just mean about how Google’s algorithm works or how to understand which metrics really matter.  (BTW, if you’re in this…

Have you ever asked yourself why your competitor’s website ranks so much higher on Google? Countless brands and publishers rely on search engine optimization (SEO) to improve organic search performance. But even after concerted efforts to improve their rankings, many websites are left scratching their heads as to why they’re…

A quick Google search defines competition as “the person or people with whom one is competing, especially in a commercial or sporting arena.” No matter what arena of the business world you participate in, you have competitors. And if you have competitors, you need to do competitor benchmarking. They might…

On March 26th Google announced via its Webmaster Central blog that they are officially beginning to roll-out their “mobile-first index.” This comes more than a year and a half after the initial announcement of the push for mobile-first index prioritization. You may be wondering if and to what extent you…

We love to help our clients grow their businesses online with confidence through digital marketing. Direct Online Marketing has been doing this for over ten years and we’ve committed ourselves to keep doing just that into the future. We’re no strangers to using digital marketing in exploring international business opportunities,…