Tag: seo strategy

How To SEO Your Website For ChatGPT In 2025
Updated: 05/01/2025 How To Do SEO For SearchGPT Face it: AI isn't leaving - no matter how much we hate it. So, what can we do now? Optimizing your website for ChatGPT is increasingly important these days if you want to stay competitive. With so many people using AI for…
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20 Actionable Digital Marketing Ideas for Promoting Training Courses (Updated 2025)
This article was updated 04/14/2025. You may have heard the old adage, “Those that can’t do, teach.” Well, if you have been challenged with the task of promoting training courses online, then you know that statement is almost totally false. There are plenty of things to "do" when you are…
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How to Do Local SEO in 2024
When it comes to traffic, everyone wants big numbers. But if you operate a brick-and-mortar storefront or a local business that provides a service, it doesn’t matter how much traffic you get if it doesn’t bring in conversions and sales. You don't need big numbers... you need local SEO services.…
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SEO For Marketo: 5 Advanced Tips For Marketo Success In 2024
Updated 8/26/2024 As highly capable digital marketers, we have an unprecedented number of tools to help us do our jobs. Last time we checked (a few minutes ago), the most popular marketing automation software, coming in with around 20% of the market share, was Adobe’s Marketo platform. If you have…
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The 5 Bedrock SEO Rules That Will Always (Probably) Be True
Table of Contents Introduction User Experience Matters Backlinks Build Authority Keywords Are the Compass of SEO Technical SEO is Your Site’s Foundation Quality Content is King Conclusion Staying afloat in the organic search ocean is a challenge we’ve had to figure out since search engines began. As long as there…
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International SEO Tips – Updated 2024
This article was updated 07/03/2024 The earth is no longer round... but that doesn't mean your international SEO (or overseas SEO) strategies should be linear. After marinating for twenty-odd years in a technological chrysalis, the world as we perceive it has emerged with four corners and a screen and fits…
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Video Hosting: YouTube or Vimeo?
This article has been updated 05/28/2024 When it comes to video hosting sites: Should I Use YouTube Or Vimeo? YouTube is tops for sheer reach Vimeo provides a better venue for gated content Do both if you can If the decision was that easy, you wouldn't need to research it,…
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What Can B2B SEO Services Do For Growing Companies?
Do you ever feel like B2B SEO services are comparable to one of those puzzles that has no obvious edge pieces? No matter how many pieces pick up and try to put together, they can just never fit quite right. If your B2B company is struggling to get the results…
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What is Historical Optimization, and Why Should I Do It?
Historical optimization is one of the most powerful tools in our SEO arsenal. It revives great content and makes it relevant again, which drives more organic traffic to your site. Some might even say it’s magic because of the fast, notable results it brings. Well, if historical optimization is magic,…
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