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Category: Google Ads

Online Marketing Quick Wins

Online Marketing Quick Wins

Hello, fellow marketers and Direct Online Marketing fans! Let's start with a few often-overlooked facts…

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Black Friday and Cyber Monday

Black Friday & Cyber Monday – Google’s Newest Structured Snippets

As you prepare your ads for Black Friday and Cyber Monday (They’re just over 2…

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PPC Nightmares

Online Marketing Tales from the Crypt: PPC Horror Stories

Halloween is the time of year to celebrate things that go bump in the night.…

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HolidaySuccess

8 Simple Tips for Holiday Success

I don’t know if you’ve noticed, but the holidays are approaching faster than you can…

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Why You Need To Use Gmail Sponsored Promotions

Gmail Sponsored Promotions (GSP) have been in beta for about two years, and guess what?…

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DOM Visits the Googleplex

Direct Online Marketing Visits the Googleplex!

Being certified certainly has its perks. It also means that we know what we’re doing.…

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Google Shopping Becomes Mobile Friendly

Cashing in on Micro-Moments Part 2: Google Shopping Becomes Mobile Friendly

In my last blog post, I covered Google’s emphasis on micro-moments. You should be using…

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google-definition

Cashing In On Micro-Moments

[caption id="attachment_3966" align="alignright" width="320"] T-shirts never lie, right?[/caption] Yes, it’s that important. I’m sure a…

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AdWords Upgraded URLs

AdWords Upgraded URLs: Are You Ready?

Google announced Upgraded URLs in February and the end of destination URLs as we know…

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