Tag: google search

This article was updated 05/05/2025. Are you one of the many businesses that have a registered trademark on your products, services, or company name? In case you didn't already know, Google doesn't actually register trademarks. But that doesn't mean you can't choose to request an investigation of infringement by advertisers…

We’ve all heard the hogwash that social media activity doesn't improve SEO rankings. We also understand that Google itself contributed to this potential misconception. Back in 2014, Matt Cutts—then a Google executive—clarified Google’s position about social media activity, saying that it does not influence SEO rankings. Since then, digital marketers…

Google’s BERT update is now officially rolling out, according to Google’s Pandu Nayak, and it’s one of the biggest updates we’ve seen since the 2018 Medic Update. Google BERT is set to impact approximately 10% of all search queries (6,300 searches per second). Whether you run an online magazine, a…

While on the phone with my sister, she asked “What do you do at work?” I replied, “SEO, search engine optimization.” Silence took over the call, followed by “What exactly is SEO?” I then began the daunting task of trying to explain what I do at work. While explaining my…