Tag: social media

Social media marketing is a trend that took many digital marketing professionals completely by surprise not too long ago. When businesses first began using social media, it seemed too difficult to measure conversions and too difficult to create strategies to be worth the time and energy. Now that 2023 is…

Are Twitter ads an integral part of your online marketing strategy? Do you post frequently on the platform, but have no idea where to get started when you think about how to promote a tweet? If you aren't already using Twitter as an advertising vehicle, now may be time to…

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Social commerce is a fairly new term, but its definition is growing more clear as time goes on and more companies apply it to their digital marketing efforts. Simply put, social commerce is the use of social media to drive sales. It can be accomplished in a number of ways,…

Modular content is content that you can easily repurpose to satisfy an array of needs. Creating content that you can slot into multiple platforms and channels (with just minor tweaks to fit the venue) is an excellent way to reach various audiences. It’s also a great way to make your…

You probably know your brand should be on social media. And maybe you even have an existing presence. But we’re here to tell you that simply being “on” isn’t enough. We’re also here to give you the inside scoop on all of the features and tools your brand should be…

Editor's Note: Looking for information on why LinkedIn may be messing up your traffic data in GA? If so, then we guess you are probably still using the traditional version of the platform - Universal Analytics? You are at risk of losing any of your historical performance data in 2023…

Nearly 500 million+ users access Instagram every day, out of which 90% follow business accounts. Regardless, businesses need to improve their advertising game to get noticed, and this is where branded Instagram stickers play a role. (more…)

Checking and tracking every online brand mentions is vital to your business’s success! (more…)