Execution Team Archives - Direct Online Marketing https://www.directom.com/department/execution-team/ Mon, 05 May 2025 13:42:27 +0000 en-US hourly 1 https://www.directom.com/wp-content/uploads/2025/01/favicon.png Execution Team Archives - Direct Online Marketing https://www.directom.com/department/execution-team/ 32 32 Natalie Demi https://www.directom.com/team/natalie-demi/ Wed, 15 Jan 2025 23:10:29 +0000 https://www.directom.com/?post_type=team&p=41807 No content available.

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Kenna Dunio https://www.directom.com/team/kenna-dunio/ Wed, 15 Jan 2025 23:09:24 +0000 https://www.directom.com/?post_type=team&p=41805 No content available.

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Jordan Miller https://www.directom.com/team/jordan-miller/ Wed, 06 Dec 2023 16:55:27 +0000 https://www.directom.com/?post_type=team&p=39612 Jordan Miller started his tenure at DOM in May 2023, bringing five years of experience in the marketing and advertising industry. His role involves leveraging digital data to optimize marketing strategies and improve client outcomes. Jordan has a Bachelor’s degree in Marketing and Communication Studies. His career path includes a background in customer service in

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Jordan Miller started his tenure at DOM in May 2023, bringing five years of experience in the marketing and advertising industry. His role involves leveraging digital data to optimize marketing strategies and improve client outcomes.

Jordan has a Bachelor’s degree in Marketing and Communication Studies. His career path includes a background in customer service in the retail sector.

Before joining DOM, Jordan’s professional experience spanned various roles that helped him develop a well-rounded skill set in communication and analysis. This diverse experience allows him to approach digital analytics with a comprehensive understanding of both data and customer experience.

Outside of his professional life, Jordan has a strong connection to his roots, having lived in the Pittsburgh area his entire life. Naturally, he is an avid fan of the Pittsburgh Steelers.

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Allyson Pinto https://www.directom.com/team/allyson-pinto/ Thu, 27 Apr 2023 15:41:37 +0000 https://www.directom.com/?post_type=team&p=39203 Allyson Pinto, a Digital Marketing Coordinator, has been with DOM for a year, which is also how long she’s been an active mover and shaker in the marketing world. She’s all about helping our Strategists and Account Managers, making sure our clients’ accounts are running smoothly every day. When she’s not busy at work, Allyson’s

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Allyson Pinto, a Digital Marketing Coordinator, has been with DOM for a year, which is also how long she’s been an active mover and shaker in the marketing world. She’s all about helping our Strategists and Account Managers, making sure our clients’ accounts are running smoothly every day.

When she’s not busy at work, Allyson’s a proud cat mom to three adorable furballs named Basil, Rigatoni, and Cannoli.

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Matt Klempa https://www.directom.com/team/matt-klempa/ Thu, 27 Apr 2023 15:40:53 +0000 https://www.directom.com/?post_type=team&p=39201 Matt Klempa is a Digital Marketing Coordinator at DOM and a bit of a jack-of-all-trades in the SEO world. He’s been in the marketing game for 6 years, with the last 10 months spent with us. Matt’s the guy behind on-point SEO tasks like on-page optimizations and technical fixes, not to mention he’s got a

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Matt Klempa is a Digital Marketing Coordinator at DOM and a bit of a jack-of-all-trades in the SEO world. He’s been in the marketing game for 6 years, with the last 10 months spent with us. Matt’s the guy behind on-point SEO tasks like on-page optimizations and technical fixes, not to mention he’s got a knack for whipping up engaging blogs and social media posts.

Matt’s academic journey took him through Political Science for his Bachelor’s and then onto a Master’s in Education. From copywriting at Tag Worldwide to marketing gigs at TROY Group, Inc and People2.0, he’s gathered a pretty cool mix of experiences.

But there’s more to Matt than just marketing smarts. He’s big on giving back, getting involved in a yearly Christmas show in Wheeling that helps out non-profits supporting homeless and low-income folks. Drums have been his jam since 4th grade, and he’s even laid down some tracks for local bands in the Wheeling/Pittsburgh area.

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Matt Hoffmeyer https://www.directom.com/team/matt-hoffmeyer/ Thu, 27 Apr 2023 15:40:20 +0000 https://www.directom.com/?post_type=team&p=39199 Matthew Hoffmeyer is a key player on our Execution team, tackling the ins and outs of PPC and SEO for the past year. His background boasts two years in the marketing game and an impressive educational lineup from Kent State University, with both a Bachelor’s and an Associate’s degree in Advertising under his belt. His

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Matthew Hoffmeyer is a key player on our Execution team, tackling the ins and outs of PPC and SEO for the past year. His background boasts two years in the marketing game and an impressive educational lineup from Kent State University, with both a Bachelor’s and an Associate’s degree in Advertising under his belt.

His pre-DOM days were just as bustling, with stints in client services for a mortgage company, HR for a staffing agency, and even a gig in sales for a waste management company. These experiences have given him a well-rounded approach to understanding client needs and business dynamics.

When he’s not busy boosting our clients’ online presence, you might catch him networking with the American Marketing Association or rubbing elbows with the Pittsburgh Young Professionals.

A proud Ohioan, Matt’s a lifelong Cleveland sports fan with a penchant for talking sports and enjoying the energy of live games.

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Abby O’Connell https://www.directom.com/team/abby-oconnell/ Wed, 07 Dec 2022 16:53:39 +0000 http://www.directom.com/?post_type=team&p=38361 Abby O’Connell is a marketer with two years of experience. She started her career as a middle school English teacher, but quickly realized that she wanted to work in marketing. Abby now works on the paid advertising side of things for our clients, with occasional dabbles in social media and email marketing. Abby has a

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Abby O’Connell is a marketer with two years of experience. She started her career as a middle school English teacher, but quickly realized that she wanted to work in marketing. Abby now works on the paid advertising side of things for our clients, with occasional dabbles in social media and email marketing.

Abby has a Bachelor’s degree in Liberal Arts from Duquesne University, with a focus in Integrated Marketing and Communications. She also has a Master’s degree in Secondary Education from Point Park University, with a focus in English.

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Ryan Norman https://www.directom.com/team/ryan-norman/ Wed, 07 Dec 2022 15:41:18 +0000 http://www.directom.com/?post_type=team&p=38323 Digital Advertising Account Manager Ryan Norman’s reputation for the detail-oriented effort is near-legendary at DOM. Among his coworkers, Ryan’s work is consistently hailed as a blueprint for leaving no stone unturned. Ryan focuses on helping his coworkers manage client PPC strategy. He’s an expert at solving problems and finding the action items that sometimes get

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Digital Advertising Account Manager Ryan Norman’s reputation for the detail-oriented effort is near-legendary at DOM. Among his coworkers, Ryan’s work is consistently hailed as a blueprint for leaving no stone unturned.

Ryan focuses on helping his coworkers manage client PPC strategy. He’s an expert at solving problems and finding the action items that sometimes get buried in phone calls or email chains. Ryan exemplifies the spirit of accountability and reliability that so many people associate with DOM. Stating explicitly what he is going to do and when he is going to do it sets clear expectations on both sides, for DOM and the client alike.

Ryan’s a great writer (and a frequent contributor to Wheeling’s popular Weelunk.com, where he writes about music, education, and social issues), so we just asked him to tell us what he thinks is so special about DOM. This is what he wrote:

“DOM treats its people right, and it will treat you right as a client. Unlike many other players in the digital game, DOM never takes a percentage of what a client spends in Google Ads. Through this model, DOM’s incentives are not aligned with how much the client spends. We let the client define what success looks like to them, be it leads, sales, awareness, first-page rankings, etc.”

After receiving his Bachelor of Arts degree in English from Wheeling Jesuit University, Ryan helped pharmaceutical companies proof both print and online campaigns. Today, Ryan proofs ad campaigns for his portfolio of DOM clients and handles virtually all aspects of day-to-day account management.

Ryan enjoys comedy & philosophy podcasts, backpacking in the Laurel Highlands & Dolly Sods, the music of Keith Jarrett & Gustav Mahler, and collecting small things.

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Adriana Parra González https://www.directom.com/team/adriana-parra-gonzalez/ Wed, 07 Dec 2022 15:40:16 +0000 http://www.directom.com/?post_type=team&p=38322 For many DOM clients, scaling on an international level is imperative to growth. Fortunately for them, Adriana Parra González can be counted on in her role as a Digital Advertising Account Manager. Adriana works with many DOM clients, and her contributions to international PPC and SEO accounts truly make her stand out. A native of

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For many DOM clients, scaling on an international level is imperative to growth. Fortunately for them, Adriana Parra González can be counted on in her role as a Digital Advertising Account Manager.

Adriana works with many DOM clients, and her contributions to international PPC and SEO accounts truly make her stand out.

A native of Venezuela, Adriana helps in translating on-page SEO and PPC campaigns. Anyone can run Google Ads headlines through an online translator, but such methods are inferior to the nuance that a person can bring to a translation. Adriana can translate an idea into ad copy that sells, converts, and creates leads. Ultimately, each brand has its own voice. And Adriana helps them expand that successful voice into Latin America.

In addition to working on Spanish-language campaigns for US exporters, Adriana serves as the point of contact for DOM’s Latin American clients, who sell into the U.S. and Canada.

Adriana majored in Digital Media Design and is a talented designer with an eye for visual composition aimed at driving conversions. Through use of the full suite of Adobe design software, she adds value to client campaigns.

When Adriana isn’t taking care of our clients’ design and international marketing needs, she organizes most of our team-building activities as our official Director of Fun. In her down time, she enjoys spoiling the office dogs(or any dog within her reach for that matter).

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